Towards Maturity announces departure of CEO and founder

Mar 8, 2019 | Articles, Featured, General, Press Release, Resources

Towards Maturity announces that CEO Laura Overton has taken the decision to step back as the business moves to its next phase of growth.

After 15 years leading Towards Maturity on a mission to help learning innovation make a real impact, founder and CEO Laura Overton has taken the decision to step back having secured its future as part of Emerald, the global provider of research and learning resources. Laura comments on the next exciting steps for the business she founded:

“I step back knowing that our research has made a significant contribution to the global L&D and HR industry and I would like to personally thank the incredible Towards Maturity team who have turned my original vision into a reality. The last 15 years would not have been possible without the incredible support of our Ambassadors who have shared our vision and  the international L&D community who are committed to the transformation journey. Throughout the journey, I have been continually inspired by those of you who are persistently leading the way with compassion and business savvy. Now part of Emerald, an organisation sharing our long-term goals and vision of supporting decisions that make an impact, I leave knowing that our legacy and the next phase of the Towards Maturity journey is in good hands.”

Jane Daly, formerly Global Head of L&D at M&S and with more than 20 years working on all sides of the learning industry, will be bringing fresh leadership as Towards Maturity’s Chief Insight Officer, heading up the research programme and strategic analyst services.  Jane comments:

“The business has the right team and infrastructure in place as it looks to an exciting future with a focus on helping learning professionals to apply our data and insights to create real business impact. I’d like to thank Laura for her valuable contribution to the industry over the last 15 years, and especially to me personally. On behalf of the team, we wish her every success with this next chapter of her own journey.”

Laura leaves Towards Maturity, with immediate effect, with Jane and the team continuing to build the business under the overall company leadership of Peter Casebow, CEO of Emerald’s corporate learning division.


About Towards Maturity

Towards Maturity is an independent research company that provides expert advice and support to help organisations accelerate business performance through learning. It leverages the data of its longitudinal Benchmark Study, the largest learning strategy benchmark in the world. Since 2003, over 5,500 organisations and 35,000 learners have contributed to the Towards Maturity Benchmark.

Learn more about the Towards Maturity Benchmark and model at:

Thanks to the support of Towards Maturity’s Ambassadors, annual benchmarking findings, case studies and resources are available to download for free at

The Towards Maturity Ambassador Programme is made up of leading learning organisations. They work together as Ambassadors for change, identifying and improving good practice, raising awareness and driving the whole learning industry forward.

Towards Maturity Ambassadors include strategic partner the CIPD, publishing partner Emerald Group Publishing, the founding Ambassadors: Learning Technologies, LEO, Charity Learning Consortium, Acteon, Kallidus and Speexx, plus: Bray Leino Learning, Clear Lessons, Cognician, City and Guilds Kineo, CrossKnowledge, Degreed, Docebo, Dossier, DPG plc, getAbstract, GoodPractice, KPMG, Learning Pool, Lumesse, PurpleMedia, Raytheon Professional Services, Redware, Saba Software, Skillsoft and Workstar. Learn more about Towards Maturity’s Ambassadors at:

Towards Maturity is a part of the Emerald Group.

About Emerald

Emerald is a global learning organisation, based in Bingley, West Yorkshire, with a global presence in 130 countries worldwide.  While their roots are in publishing, and bringing research to life, the Group’s corporate learning division provides learners with the insight and tools they need to overcome challenges, improve performance and excel in the workplace. Founded in 1967, Emerald’s core purpose for over 50 years has been to champion fresh thinkers and help them make a difference so that little by little those in academia or in practice can unite to bring positive change in the real world.

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