Global benchmark provides L&D with the tools to transform

by | May 19, 2017

The Towards Maturity Benchmark™ gives L&D leaders a free opportunity to confidentially review their strategy, compare with top performers and identify the tactics they need to unlock potential in their organisation.

Top of learning professionals’ wish-list were tactics they can use to make an impact on agility, efficiency and performance, according to Towards Maturity’s Benchmark Study 2016.  By participating in the Towards Maturity Benchmark which opens today, learning professionals will receive a personalised report that signposts where and how they can improve on all the outcomes of an effective L&D strategy. This is their moment to take control.

Free to use and taking around 60 minutes to complete, the Towards Maturity Benchmark allows learning professionals to confidentially review their strategy, compare their approach with top performing organisations and establish priorities.  Consolidating the experiences of more than 5,500 people, each participant receives a unique, Personalised Benchmark Report to target improved performance.

The Towards Maturity Benchmark has been championing the development of the L&D industry since 2003. Scoring on a total of 19 performance improvement benchmarks it includes insights to help you improve business alignment, increase learner engagement and make informed decisions about new models of learning, like 70:20:10.

Laura Overton, Founder and CEO of Towards Maturity commented:

“In today’s fast-paced and technological world L&D leaders are hungry for change but are  overwhelmed and unsure where to start.

“The Towards Maturity Benchmark provides direction tailored to each individual. We’re signposting where organisations need to focus and delivering the tools and tactics they need to unlock potential with a totally unique report.  Yes, an hour is a long time, but the rewards are worth it.  

This year our Benchmark, freely available to all people professionals around the world, has an even greater global focus thanks to the support of our Ambassadors.”

Considered one of the most comprehensive, global and independent reviews of how organisational maturity provides the keys to success to those looking to build an agile learning organisation. The Benchmark study is aimed at any learning and development professionals responsible for implementing innovative learning and performance solutions in their workplace and organisations from across the private, public and not-for-profit are all welcome to take part.

Examples of participants from previous years include: AXA UK, Boots UK, Brambles, BT plc, Coca Cola Amatil, E.ON AG, Lloyds Banking Group, McDonald’s, River Island RMA Group, 33 councils and over 20 hospitals and NHS trusts.

Top performing organisations are over 5x more likely to benchmark and report a significant impact on business with up to:

  • 10% increase in revenue
  • 14% improvement in productivity
  • 15% reduction in time to competency
  • 18% increase in customer and employee satisfaction
  • 18% reduction in overall costs

Teresa Rose and Annett Irmer, EON adds:

Benchmarking is an invaluable process which allows us to hold a mirror up to our L&D strategy.  Being able to compare with so many peers gives clarity on how mature we are as a learning organisation, to see the progress we have made and the gaps still needing to be closed.

The Towards Maturity Benchmark is completely confidential and free to use until 24th July. All participants will receive a free Personalised Benchmark Report in September (valued at £300), thanks to the support of Towards Maturity’s Ambassadors.

Individuals can take part at

Follow the public campaign on Twitter at #TMbenchmark.



Notes to editors

Laura Overton is available for interview. Call 0208 545 2630 or email [email protected] if you would like to book an interview.

Additional information about the Towards Maturity Benchmark study can be downloaded at


About Towards Maturity

Towards Maturity is an independent research company that provides expert advice and support to help organisations accelerate business performance through learning. It leverages the data of its longitudinal Benchmark Study, the largest learning strategy benchmark in the world. Since 2003, over 5,500 organisations and 35,000 learners have contributed to the Towards Maturity Benchmark.

Learn more about the Towards Maturity Benchmark and model at:

Thanks to the support of Towards Maturity’s Ambassadors, annual benchmarking findings, case studies and resources are available to download for free at

The Towards Maturity Ambassador Programme is made up of leading learning organisations. They work together as Ambassadors for change, identifying and improving good practice, raising awareness and driving the whole learning industry forward.

Towards Maturity Ambassadors include strategic partner the CIPD, publishing partner Emerald Group Publishing, the founding Ambassadors: Learning Technologies, LEO, Charity Learning Consortium, Acteon, Kallidus and Speexx, plus: Bray Leino Learning, Clear Lessons, Cognician, City and Guilds Kineo, CrossKnowledge, Degreed, Docebo, Dossier, DPG plc, getAbstract, GoodPractice, KPMG, Learning Pool, Lumesse, PurpleMedia, Raytheon Professional Services, Redware, Saba Software, Skillsoft and Workstar. Learn more about Towards Maturity’s Ambassadors at:

Towards Maturity is a part of the Emerald Group.

For further information,
please contact us:

[email protected]

+44 (0)1274 785100

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