Harnessing Team Strengths and L&D Evolving at AXA

by | Jun 15, 2009 | Articles

Winner of the ‘e-learning internal project team of the year’ award at the e-learning Awards 2008, and also winning the silver award at the Institute of IT Training Awards for Internal Training Project of the Year, this case story clearly demonstrates the impact that a newly formed team had on delivering e-learning throughout the AXA Group by demonstrating a clear understanding of users, how to secure their engagement and retain their attention.

It also provides insight on how Learning & Development is now evolving at AXA to meet changing business needs and priorities.
Many L&D functions in other organisations are facing or at least, should be thinking about the future and how to embrace blended learning approaches and how to optimise all the available resources. This includes L&D professionals having to change their roles, learn new skills and adapt, offering the opportunity to expand the role.
This story provides insight on what to consider as L&D evolves, using a business critical project to illustrate the team’s approach.
Top Tips from AXA UK for developing business critical e-learning content.
  • Engage  internal subject matter experts from the start and get them to agree the learning objectives and scope of the content.
  • Do some digging to find out who the key stakeholders are – don’t rely on people to know who needs to be involved, as this can lead to unexpected stakeholders appearing later in the process.
  • Factor in delays by stakeholders in terms of them reviewing and agreeing content in the time lines agreed.
  • Scope and agree the sign off process at the start – e.g. do you want feedback on the layout or just on the words. If just on the words, who has final say if there is disagreement?
  • Build in exercises that allow the learners to practice their skill or knowledge and apply to scenarios – this helps the learner understand the link between the e-learning module and what they do day to day.
  • Support learners back at work through forums, champions, competitions etc encourages transfer of skills.
  • Agree evaluation data upfront with project sponsor and key stakeholders and refer to this if project scope starts to creep.
  • Have a contingency plan when implementing a large scale programme that affects many users.

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